In
Today's world of marketing everything seems to be
Digitized. Certainly Digital Marketing plays a crucial role in the current generation. Generally Digital
marketing means marketing your products and services using digital
technologies. Simply in short way, we can say that promoting our
products to customer who mostly spend time using internet. There is a
vast scope in digital marketing for job opportunities at present as
well as in future as we seen people are more attracted towards online
marketing as compare to traditional marketing. So Nowadays Digital Marketing is extremely important in marketing
practice's.
Listed
below are various roles in Digital Marketing for those who are
hunting for a professional life.
Social Media Marketing - The Social Media Marketer has to perform
various activities like sharing of information related to products,
engagement with customers and business partners on social media
platforms with the aim of promoting your product.
Content
Marketing- The role of a Content Marketer is to increase the
Brand awareness. Content marketing Manager have to handle Blogs,drip
marketing etc. Content Marketer aims to build relationship with
potential customer.
Search
Engine Optimization- SEO
specialist increases traffic in your website and have to
make your website show up at the top of the search engine results.
Search
Engine Marketing- Search Engine Marketing is a process
of using search engines for marketing and advertising purposes,
it usually refers to paid Traffic.
Inbound
Marketing- Inbound Marketer attracts customer to products and
services through content marketing,SEO,social media,etc. It is the
most effective marketing techniques to do business online.
Email
Marketing- Email Marketing
is the promotion of products and business through emails. An
Email
Marketing Manager
is
who
manages the company's email
and
communicates the company's brand through email
marketing.
